We were the client. We know exactly what was wrong.
Who We Are
PrimePressQ was not built from theory. It was built from a specific, frustrating experience that most brands with a PR agency will recognise immediately.
We were on the client side. We had a PR agency on retainer — a significant recurring cost, agreed on the promise of media presence, visibility, and results. What we received were updates, reports, and explanations for why placements had not materialised. The invoices kept coming. The deliverables did not.
No guarantees. No defined outcomes. No accountability. Just a model designed to bill for effort rather than results — and a client left with nothing to show for it.
"We kept paying. We kept waiting. At some point, we stopped asking when it would land and started asking why the model was designed this way at all."
What We Stand For
We only take on work we can deliver
Every brand is reviewed before we take them on. We do not accept applications we are not confident we can place. That selectivity is not a barrier — it is what makes a confirmed placement worth having.
If it doesn't land, neither does the charge
Every confirmed placement is guaranteed. If it is not delivered, you receive a full refund for that placement. No conditions, no disputes. We stand behind every placement we confirm.
No retainers.
No guesswork.
You pay once selected, for defined placements in named publications. Not for time. Not for effort. Not for activity reports that arrive without results. What you pay for is what you get.
Meet the Team